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Mattel apologizes
Mattel apologizes after 'Wicked' doll packaging has link to adult site
Mattel has some wicked problems after a packaging error occurred with the upcoming movie's collectible dolls. "Wicked" dolls manufactured by Mattel misprinted the promotional movie website wickedmovie.com. The misprint, which left the word movie out of the URL, directed consumers to an adult-rated website.
A 'Wicked' mistake: Mattel apologizes for printing a porn site on its doll packaging
Mattel is pulling its Wicked dolls from some store shelves because of a misprint directing shoppers to a pornographic site. Meanwhile, resellers are listing the products on eBay for up to $500.
Mattel Seemingly Just Found Out About That NSFW Wicked Merch Error When We Did, And The Apology Message Is Classic
With the Wicked movie just weeks away from finally coming to theaters, it’s time to get your hands on a bunch of the musical film’s themed merchandise to set the mood. Especially if we’re going to have a Wickediator box office opening weekend,
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on MSN
Mattel apologizes for its ‘Wicked’ box, Target introduces ‘Hot Santa,’ and McDonald’s gets a Doodles NFT cup
These are the branding stories we’re reading this week. This week in branding news, a Mattel packaging misprint went viral, ...
Detroit Free Press
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Mattel apologizes, pulls 'Wicked' dolls after adult website link packaging mistake
Toy company
Mattel
is pulling its line of "
Wicked
" dolls from shelves and online stores after fans noticed the packaging ...
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