How does a brand based on re-releasing heritage models sustain excitement in a lukewarm market that’s more interested in ...
Breaking down all of college basketball's major NIL deals with sneaker brands for the 2024-25 NCAA Basketball season.
The Jordan Heir series “builds on Jordan Brand’s legacy of innovating with the female basketball player at the forefront, beginning with the 1998 release of the women’s Air Jordan OG — the first model ...
Three more young students are going to the Ateneo de Manila University on a full ride, under the Jordan Wings Scholars ...
Michael Jordan's daughter, Jasmine, had a three-word reaction to LSU commit Bella Hines' signing with Jordan Brand on ...
Marking a major development in Jordan's retail landscape, Hypermax, a new grocery retail brand, has opened its doors across ...
In the 1980s, Nike capitalized on Adidas's missed opportunity to sign Michael Jordan. Nike's groundbreaking deal with Jordan ...
LSU Tigers' 2025 recruit Bella Hines has sealed a historic NIL deal with Jordan Brand, making her the first and only high school player to land a deal with the global brand. The five-star ...